Training / Communications Blog

We blog weekly about training and communications. If our posts strike a chord of elephantine proportions, do comment – we love a good conversation.

Business writing Scotland: How to write for the time-poor

We’re all now “time-poor”. It’s how we define ourselves when we’re faced with a barrage of things we’d rather avoid reading, replying to, or doing. So how do you, as a business writer, cut through the noise? Here are three business writing principles to help you write for the time-poor skim reader. And to get […]

7th April 2021

crisis communications, airport, pink elephant

Crisis communications: The risk of undermining success

Speaking in unnecessary negatives risks undermining any success stories you have, and distracts the audience from what is actually important. Read on.

10th December 2020

business writing, pink elephant academy, andrew mcfarlan

Business Writing on the Pink Elephant Academy

A business writing course may be just what you or your team needs to kickstart your company’s clear communication. Read on to discover how we can help.

1st December 2020

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