Our media training has helped hundreds of CEOs perform with confidence. Embrace your next media interview!
Former Scottish broadcast journalist and TV presenter Bill McFarlan reflects on the importance of media training. Many people worry about getting it horribly wrong with the media. Often that fear’s justified – but we’ll share our experiences as journalists, broadcasters, presenters, and trainers that show you how to deal with the media with confidence.
“You need to simplify, clarify and magnify your message.”
Are you dealing with a major announcement in Glasgow? Or launching a new product in Edinburgh? Are you worried about dealing with difficult journalists? Or are you facing the media for the first time?
So what can you expect from a Media Training course from Pink Elephant Communications? First, we’ll learn about your experiences with the media – and find out why your interview went the way it did. Then we’ll show you the rules of the road to give you safe passage with the media. Finally, we’ll rehearse the kind of questions the media would ask and show you how to answer those difficult questions with skill and confidence.
First time in front of the media? Worried about getting it horribly wrong? We’re here to show you how it’s done – based on a lifetime’s experience as journalists, broadcasters and trainers.
Did you come on one of our media training courses before but you’re now rusty on the principles? We’ll refresh your memory of the theory and practice of handling the media.
The tutors have a great attitude and result-orientated method.
Mohit Chandiramani, Senior Global Account Manager, Amadeus IT
Excellent, highly professional interview and feedback process tailored very well to Britannia.
Lynda Dalgleish, Head of Marketing, The Royal Yacht Britannia
Having recently benefited from media training with Pink Elephant, I can fully recommend their services. Andrew and Marjory were engaging tutors who made the day both educational and fun for us all. Practising the art of avoiding Pink Elephants is something I now practice daily thanks to their training! Overall a high-energy, thought-provoking day.
Aileen Boyle, Managing Director, Braemar Finance
I have attended many training courses throughout my long career but this was definitely one of the very best. Pink Elephant Communications were well prepared having researched our business and were confident and assured in their knowledge and experience and provided insightful feedback and good coaching throughout the day. I was impressed from the outset […]
Iain Weir, Brand Director, Ian MacLeod Distillers
I really enjoyed the afternoon session with Bill. Lots of relatable stories that have stayed with me and made me aware of how much more impactful I can be by following some basic principles.
Kathleen Hitchen, Group Business Intelligence Manager, Aggreko
Some media trainers knock you down…and leave you down. Our media coaches show you how to deal with each knock…and still win through. So you have the presentation skills to perform – with confidence.