Emergency Exercises

You may feel the last thing you need when a major incident engulfs your organisation is for the media to arrive.

We simulate that exact scenario to test your handling of communications.

Are You Prepared?

From the north-east of Scotland to Azerbaijan, we’ve been running emergency exercises since 1990.

You choose the scenario and give us the date.

We’ll pull together a team of experienced print and broadcast journalists.

We’ll make sure simulated social media goes mad.

Then when you fire the starting pistol, we’ll chase the story.

We’ll make dozens of phone calls, send emails, doorstep interviewees on site – and cause editorial havoc in a news conference.

Why? Because that’s what happens for real.

And you need to know that your communications team can take the heat.

Your spokespeople can make a bad situation better through excellent media interviews, assertive phone calls and well-written responses.

crisis management training course aberdeen.

Photo credit: lagohsep / Foter / CC BY-SA

Oil producers, chemical engineering plants and port authorities have used us down the years for such exercises.

We’ll simulate newspaper articles, radio reports and TV pieces.

And we’ll follow up with a full written report with recommendations.

Emergency Exercises Outline

We agree the scale of the exercise in advance
Our team will comprise of experienced newspaper, radio and TV journalists, even actors
You provide the ‘players’ in the exercise – and outline their level of involvement
We then act exactly as the media and social media would
We’ll call, we’ll doorstep spokespeople, and we’ll attend a news conference
A full follow-up report – with edited radio and TV packages – highlights any weaknesses and suggests improvements

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All Media Training Courses

The tutors have a great attitude and result-orientated method.
Mohit Chandiramani, Senior Global Account Manager, Amadeus IT

Excellent, highly professional interview and feedback process tailored very well to Britannia.
Lynda Dalgleish, Head of Marketing, The Royal Yacht Britannia

Having recently benefited from media training with Pink Elephant, I can fully recommend their services. Andrew and Marjory were engaging tutors who made the day both educational and fun for us all. Practising the art of avoiding Pink Elephants is something I now practice daily thanks to their training! Overall a high-energy, thought-provoking day.
Aileen Boyle, Managing Director, Braemar Finance

I have attended many training courses throughout my long career but this was definitely one of the very best. Pink Elephant Communications were well prepared having researched our business and were confident and assured in their knowledge and experience and provided insightful feedback and good coaching throughout the day. I was impressed from the outset […]
Iain Weir, Brand Director, Ian MacLeod Distillers

I really enjoyed the afternoon session with Bill. Lots of relatable stories that have stayed with me and made me aware of how much more impactful I can be by following some basic principles.
Kathleen Hitchen, Group Business Intelligence Manager, Aggreko

Build Your Confidence

Some media trainers knock you down…and leave you down. Our media coaches show you how to deal with each knock…and still win through. So you have the presentation skills to perform – with confidence.