Training / Communications Blog

We blog weekly about training and communications. If our posts strike a chord of elephantine proportions, do comment – we love a good conversation.

Business writing Scotland: How to write for the time-poor

Business writing Scotland has shot up the Google search rankings in recent months. Why? Because we’re all now “time-poor”: being asked to do more with less. And we’re all figuring out how to get people to engage with our written content. Business writing courses are something we’ve offered for years. So how do you, as a […]

7th April 2021

humour in communication, voltswagen, pink elephant comms

Humour in communication: Why Volkswagen’s joke fell flat

Humour in communication is a difficult skill to get right – and for April Fools’ Day in 2021, Volkswagen got it horribly wrong. Read on to discover the three main reasons why.

31st March 2021

Media training Glasgow: An Old Firm case study

The communication around last weekend’s Old Firm game is a great example of how written statements match up to face-to-face media interviews. So what can we learn?

24th March 2021

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